POP has become one of the more important aspects of advertising and promotion because of its efficiency in targeting the consumer in the actual buying environment. As a large format graphics distributor, Read&Co. can make valuable contributions to brand marketers, display fabricators and traffic-conscious retailers by supplying attention grabbing marketing materials. By using your company’s current large format digital printing capabilities, applications can easily be added to your product offering. Retailers are always looking for some new and interesting way to catch the consumer’s eye, beyond typical matte paper signage.
More detailed information about successful POP construction or opportunities to showcase unique product offerings contact us at sales@readinkjet.com or 800-564-7323 (READ).